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Qingshe·Ma hope o ka Lens | Hopu i ke ola o Dongguan Furniture Industry

E hoʻomau no ka micro-documentary "Evolutionary Change · Capturing the Development of Dongguan Furniture Industry."

Mai 2023, ua hui pū ʻo QingHouse me nā hōʻailona holomua, hahai i ka poʻe koa wiwo ʻole, a kākau i nā manawa ʻoiaʻiʻo. Ma ka hoʻohana ʻana i ka pahupaʻikiʻi, ʻae mākou i ke ʻano o ka media hiki ʻole ke hoʻopaʻa ʻia o kēia au, ʻoiai ke hoʻohewa nei i ke au me nā nīnau: Hiki i kahi ala hoʻomohala ʻoi aku ka ʻoiaʻiʻo a me ka hoʻoulu ʻana e lawe mai i nā ʻike kuʻuna ʻole? Hiki iā ia ke hōʻike i nā ʻoiaʻiʻo o ka waiwai maoli maoli?

ʻOiai aia mākou i kahi wā e ulu ai ka ʻoihana "kipi ʻole", makemake mau wau e hana i kahi hana "ʻino a me ka pilikia" akā hiki nō hoʻi ke hoʻomake i ka lehulehu a hāʻawi i ka nalu o ka ʻae.

He ʻokoʻa nā palapala palapala a me nā hōʻike i kākau ʻia. Ma waho aʻe o ke ʻano o ka hoʻoponopono ʻia ʻana o nā kiʻi, aia mau kahi ʻāpana o ka ʻoiaʻiʻo i nā hiʻohiʻona, a hiki i nā mea nānā ke hele ma mua o kā mākou mau kumuhana a me nā kūlana, e ʻimi ana i nā kaula o ka ʻimi pili iā ʻoe.

ʻAʻole ʻo ia wale nō, ʻo nā kikoʻī a mākou i poina ai i ke kaʻina hana paʻi kiʻiʻoniʻoni a me nā manaʻo i loko o ka mānoanoa o ka pana ʻana e hōʻike ʻia i nā mea āpau ma o nā ʻatikala ma hope. Ma waena o ke kiʻiʻoniʻoni a me ka ʻatikala, e hiki mai ana paha kahi kiʻi ʻoihana olaola i ka noʻonoʻo. ʻO kēia ke ala e hele ai ka moʻo "Qing She · Behind the Lens".

Ma kēia pukana, ʻo ka mea i hoʻopaʻa ʻia ma "Qingshe·Behind the Lens" ʻo ia ka hoʻomohala mau ʻana o nā ʻoihana lako Dongguan.

Qingshe·Ma hope o ka Lens (2)REC ●E ʻoluʻolu e nānā iā ia

 

I ka hoʻomaka ʻana o Nowemapa 2023, ua hoʻouna ka International Famous Furniture Fair (Dongguan) i kono kono, me ka manaʻo e haʻi i nā manaʻo e pili ana i ka ʻoihana lako Dongguan, "ʻAʻohe holomua, ʻaʻohe wā e hiki mai ana," huna ʻia ma hope o ke kumumanaʻo "Evolution" o ka hōʻikeʻike 2024 i ʻoi aku ka ʻoiaʻiʻo. me ka manao. I ka manaʻo o Qing She, ma ke ʻano he pāʻina i hele pū me ka holomua a me ka hoʻi ʻana o nā ʻoihana home o Dongguan, ʻo nā hopohopo o ka Furniture Fair ʻo ia hoʻi ke kūlana i kēia manawa a nā ʻoihana Dongguan e kū nei a kokoke paha e alo.

ʻOiaʻiʻo, i kēia lā, ʻaʻole hou ka "evolution" i kahi alahele i hiki ke koho ʻia, akā he alanui hoʻokahi ala ʻino. I ke alo o nā wā haunaele, pehea lā e hemo ai nā ʻoihana ʻohana o Dongguan, e pilikia ana i nā pilikia o loko a me waho, mai ka hoʻopuni ʻana a hana i nā mea hou? ʻO kēia hoʻi kā mākou makemake ma ke ʻano he media ʻoihana, no laila ua hana mākou i ka "Advance and Sludge", kahi palapala micro-documentary e hoʻopaʻa ana i ka ulu ʻana o ka ʻoihana lako hale o Dongguan.

I ka hopena o Kekemapa, ua kipa ka hui kiʻi kiʻi ʻo Qingshe i 7 Dongguan hale kūʻai lako hale i ʻokoʻa loa i ka nui, nā hui mea kūʻai aku a me nā hiʻohiʻona ʻoihana. Ua hele hohonu lākou i ka ʻāina o ka ʻoihana i loko o ka manawa palena a hoʻāʻo e hoʻomaopopo i ko lākou ala e ola ai. I kēia lā, ke kū nei ka ʻoihana lako hale holoʻokoʻa i nā loli nui a me nā hoʻololi hou ʻana, ma hea kahi e kū ai kēlā mau ʻoihana home Dongguan e kū nei i ke kukui? Ma mua o ka hoʻokuʻu ʻia ʻana o ka palapala, e lawe mua mākou iā ʻoe i kekahi mau ʻike ʻaoʻao ʻekolu mai hope o ka pahu pahu

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Qingshe·Ma hope o ka Lens (4)

Lako Saosen Chen Shaosheng
Kiʻi haʻahaʻa, ʻike mamao, hauʻoli

Qingshe·Ma hope o ka Lens (5)REC

 

Ma mua o ka pana ʻana o ka mea hoʻokumu a me ka luna hoʻomalu o Saosen, ʻo Chen Shaosheng, ua loaʻa iā mākou ʻekolu huaʻōlelo e pili ana iā ia - haʻahaʻa, ʻike, a hauʻoli.

ʻO ka mea mua, e like me ka ʻōlelo a nā luna hōʻikeʻike lako, ʻaʻole ʻae ʻo Chen Shaosheng i nā nīnauele lehulehu, mālama i ka haʻahaʻa haʻahaʻa, a ʻaʻole i ʻike ʻia ma ka lehulehu; ʻO ka lua, ʻo Michael, ka hope peresidena o Saosen Furniture, i haʻi pololei ma ka ʻaha kūkā ʻana inā ʻaʻole no ka hoʻopau ʻana o Chen Shaosheng i ka ʻenehana "ʻenehana hoʻopili puni honua" me nā kumu kūʻai hiki ʻole ke hoʻomaopopo ʻia he 20 mau makahiki i hala, ʻaʻole lākou e loaʻa i kēlā. he moat brand ikaika.

Eia hou, ua ʻike ka hui pana i kēlā me kēia limahana a lākou i hālāwai ai ma ka hale hōʻikeʻike ʻo Saosen i ʻakaʻaka mai ko lākou puʻuwai a lawe i ka manaʻo e aloha mai iā mākou nā malihini. ʻO kēia hauʻoli a me ka manaʻo maikaʻi e pili ana i ka moʻomeheu hui a me ke ʻano o ka haku.

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A i ko mākou hui ʻana me Chen Shaosheng he alo a he alo i ka lā pana, ua hoʻokūpaʻa loa ʻia nā huaʻōlelo nui ʻekolu e pili ana iā ia, "haʻahaʻa, ʻike, a hauʻoli".

ʻOiai ʻo kēia ka luna hoʻomalu o ka hui i kēia manawa, e paʻa mau ana kēia ʻano ʻala i loko o kona ʻili. "E inu mua i ke kī, a laila eʻai, a hope e kūkākūkā i kaʻoihana"ʻo ia konaʻanoʻoiaʻiʻo i piha i ka lewa o nā muliwai a me nā loko. Hāʻawi ʻo ia i ke kī i kēlā me kēia malihini, hāʻawi i kahi ʻeke cigakeke holoʻokoʻa i ka mea hoʻokele, a ninini ʻo ia i ka brandy he 40 makahiki no ka mea paʻi kiʻi… Inā ma ka papaʻaina kīʻaha a i ʻole ka papaʻaina waina, ʻoiai inā he manawa e hālāwai ai, ʻo Chen Shaosheng hoʻokipa. hana like nā kānaka a pau.

Ma hope o ʻekolu pōʻai inu, ua ninini ʻo ia i nā mea huna a pau o ka ʻoihana iā mākou. ʻAʻole paʻakikī ke ʻike mai kāna kiʻi e hauʻoli ʻo ia i ka manawa a alualu i nā moeʻuhane i ka hauʻoli. ʻO nā lālā o ka hui Saosen, me he mea lā ua hoʻokō ʻia kēia mau makahiki o ka ʻoihana lako me ka ʻakaʻaka.

Qingshe·Ma hope o ka Lens (3)

Qingshe·Ma hope o ka Lens (4)

De Rucci Yao Jiqing
Kaua ma luna o nā kūlana

Qingshe·Ma hope o ka Lens (9)
REC ●Noho ʻoe·Ka hoʻomohala ʻana o De Rucci

 

I ka wā o ka paʻi kiʻiʻoniʻoni, ua ʻōlelo ʻo Yao Jiqing, Hope Pelekikena o De Rucci, ʻo ke kiʻekiʻe kiʻekiʻe o ke kaua ma waena o nā ʻoihana ʻo ia ka "kaua no nā kūlana."

ʻO kaʻoiaʻiʻo, hoʻokahi lā wale nō ka hui kiʻi ʻo Qing She ma ka De Rucci Health Sleep Industry Base, a ua ʻike i kāna ʻōnaehana hoʻokele maʻamau maʻamau, e like me ka meticulous grid, e hāʻawi ana i nā mea āpau me kahi hōʻike maoli.'

Pono ke komo ʻana i ka paka ma mua o ka papahana liʻiliʻi, a pono ke komo ʻana ma ka pūnaewele e hoʻololi i kāu ID no kahi kāleka komo. ʻO ka puhi ʻana ma waho o nā wahi i koho ʻia e loaʻa i ka hoʻopaʻi pololei. ʻO nā pahu ʻōpala ma nā puka ʻeleʻele i hoʻonani ʻia me ka hōʻailona De Rucci me ke one maikaʻi. Ma ka nānā ʻana i kēia mau kikoʻī minuke, ʻike paha ʻoe ʻaʻole ma o nā huahana wale nō ka manaʻo o ka hoʻonohonoho ʻana, akā ma o nā kikoʻī he nui hoʻi e hui pū ana.

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REC ●Noho ʻoe·Ka hoʻomohala ʻana o De Rucci

 

Hōʻike ʻia nā kūlana De Rucci 'i nā huahana a me ka hana. Ke hele nei i loko o kāna hale hana hana akamai ʻOihana 4.0, ʻike ʻia kahi patio kū pololei e holo ana ma nā papahele x. Heluhelu ʻia nā moena ma luna o nā ʻano hana like ʻole ma kahi ʻōnaehana hoʻokele unmanned pani ʻia. Ma ʻaneʻi, me ka hilinaʻi ʻana i nā mea hana ʻenehana kikohoʻe nui, hiki i ka nui o nā kānaka ke hoʻokō i ka pālākiō o 400 a 500 mau kānaka i loko o kahi hale hana kuʻuna, a ʻoi aku ka kiʻekiʻe o ka hua.

No ka ʻoihana lako hale, ʻoi aku ka haʻahaʻa haʻahaʻa o ka poʻe loea, paʻakikī loa ka hoʻonohonoho ʻana i nā "standard", ʻoi aku ka paʻakikī o ka mālama ʻana i nā "standard", akā e like me kā Yao Jiqing e hoʻoikaika pinepine ai ma luna a ma waho o ka kamera, ʻokoʻa a ikaika hoʻi ka hoʻokūkū o ka wā e hiki mai ana, "nā kūlana" e hōʻike ana i ka hopena.

I ko mākou manaʻo, ʻo ka nui o nā ʻoihana home Dongguan i hilinaʻi nui i ka ʻāpana demographic no ka hoʻomohala ʻana ʻaʻole hiki ke noho hou i kahi kūlana hoʻokele ākea. Inā makemake ʻo Dongguan e hana i kāleka ʻoihana kūlanakauhale no nā mea hoʻolako hale kiʻekiʻe, ʻo De Rucci paha he kumu hoʻohālike koʻikoʻi.

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He Lako Hale Wu Weichen
he hookele hikiwawe

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I ka pana ʻana, ʻike mākou i kekahi mau kikoʻī. Ke manaʻoʻiʻo nei ʻo Mr. Wu Weichen, ka luna o A Home Furnishings "ʻo ka lilo ʻana i mea hoʻolako hale papa honua," he mea nui loa ia. Hōʻike nui ʻia ia ma nā paia ma nā kihi like ʻole o ka hui a ma nā paia pale mottled o nā hale hana. Noho pū ia ma ka manaʻoʻiʻo o Wu Weichen i nā manawa a pau.

ʻOiai ʻo ia i loko o ka ʻoihana lako hale no nā makahiki he 20, ua hoʻomaka maoli ʻo ia mai ka wā kahiko. Ma ke ʻano he ʻoihana kūʻokoʻa i hoʻomaka i kāna ʻoihana ma Guangdong i ka makahiki 18 me 400 RMB wale nō, ʻaʻole ʻo ia i hoʻopau i kaʻu mau ʻoihana ikaika.

I nā maka o ka hui hana QingShe, ʻo kēia kanaka e ʻaʻahu maʻalahi, makemake i ka maikaʻi, a manaʻo i ka hana ʻo ke koʻikoʻi koʻikoʻi o ke ola, ke ʻimi ikaika nei i nā hōʻailona o nā hoʻololi ʻoihana, a laila hoʻāʻo e hoʻokokoke a kokoke i A Home Furnishings. "papa honua" me nā hoʻoholo hoʻopukapuka e pili pono ana i nā ʻano o ka wā.

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I ka hōʻike ʻana i ka manaʻo nui loa o A Home Furnishings, hiki ke hoʻohana. Mai ka hoʻokumu ʻia ʻana o ka brand, ua hoʻonui nui ʻo Wu Weichen i nā pono o kāna mau mea kūʻai aku i manaʻo ʻia, ʻoi aku ka nui o ka waiwai ma mua o ka helehelena. ʻO ka hoʻomohala ʻana i nā huahana e kūlike me nā ʻano mākeke o kēia manawa me ka acumen ʻoihana koʻikoʻi ke kī i ka kūleʻa.

I mea e pale aku ai i ka hoʻokūkū paʻakikī ma ke ala i hoʻolālā ʻia i kēia manawa, ua hana pū ʻo Wu Weichen i ka hoʻonohonoho mua a ua hoʻopukapuka nui i ke kūkulu ʻana i kahi hale hana akamai ʻo Industry 4.0 i hoʻolaʻa ʻia i nā huahana i hoʻolālā ʻia. I ke kaʻina hana akamai loa, ʻaʻole wale i hoʻomaikaʻi ʻia ka nui o ka hua, akā hoʻokō pū ka mana hana i ka ulu ʻana o ka noi. ʻOiai ʻaʻole pōkole ka manawa uku hoʻolimalima holoʻokoʻa, ʻo ka piʻi mau ʻana o ka loaʻa kālā i hāʻawi iā Wu Weichen i ka hilinaʻi nui i kāna ʻoihana ʻoihana.

ʻAʻole ʻo "ka hoʻololi ʻana i nā kūlana" he ʻōlelo hoʻohaʻahaʻa i ka pae ʻoihana, akā he mea kaua kilokilo no A Home Furnishings e hoʻomau i ka ulu mau. Me ka manaʻo kūʻai kūʻai a me ka pragmatism ikaika ma lalo o ke alakaʻi ʻana a Wu Weichen, ʻike mau ʻo A Home Furnishings e hiki ke ʻike i nā ʻāpana o nā manawa i kēlā me kēia ʻano, a laila neʻe i kāna mau pahu hopu.

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Aloha ʻoe iā Lim Guorong
ʻO ka hoʻololi wale nō ka mea i koe

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He kanaka ʻoihana maikaʻi a nani ʻo Lin Guorong, a ke manaʻoʻiʻo nei au he paʻakikī ka mea e hālāwai me ia. ʻOiai ʻo kona ʻano maʻalahi a ʻaʻole i hoʻonani ʻia, ʻo ka mea kupaianaha ʻo ia kona hoihoi nui i ke ʻano wikiō pōkole. Manaʻo paʻa ʻo ia e pono e komo nā hale kūʻai o kēia manawa i ka hoʻāʻo ʻana i nā ʻano kūʻai kūʻai o ka wā pūnaewele a e wiwo ʻole e hoʻokiʻekiʻe i ko lākou leo ​​ponoʻī.

ʻO ka hopena, i ka lā o ka pana ʻana, aia nā hiʻohiʻona hoihoi i ʻike ʻole ʻia: ma kahi o ka hui hana ʻo Qing She, aia pū kekahi ʻelua mau hui kiʻiʻoniʻoni e hana pū ana. Ua hele mai kekahi hui mai ka hui wikiō "Carefree Media", kuleana no ke kōkua ʻana i ka pae mua o ka hoʻokumu ʻana i IP wikiō pōkole no Cheery, a ʻo ka hui ʻē aʻe ʻo ia ka hui wikiō ponoʻī o Cheery, nona ke kuleana no ke kākau ʻana i ke kaʻina ninaninau o Lin Guorong e Qing She. E lilo kēia mau mea i ʻāpana o ka ʻike moʻokāki IP pilikino a Lin Guorong i ka wā e hiki mai ana.

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I ka wā o ka pana ʻana, ua ʻae ʻo Lin Guorong me ka mālie, ʻo ia nō ka lua o ka hanauna o ka ʻoihana home, akā ʻaʻole ke ʻano i lawe ma ke kūlana kiʻekiʻe.

I ka wā i lawe ai ʻo ia ma luna o ka brand hale hana Han-style ʻO Oak i kēlā manawa, aia ka ʻoihana i kahi pilikia. I kona huli ʻana, ua hōʻike mālie ʻo Dongguan Houjie i hānau ʻia a hānai ʻia ʻo “Cheery” i nā hōʻailona o ka hoʻohou hou ʻana.

Ma kahi ʻoihana ʻōpio maʻamau e like me Lin Guorong mai Dongguan Houjie, hiki i kekahi ke hōʻike mau i ka hanauna hou o ka poʻe ʻoihana home Houjie. ʻO kēia mau hope o nā hanauna ʻelua e koho e hoʻoili i ka ʻoihana e hoʻoili pinepine i ke ʻano maʻalahi, paʻakikī, a hiki ke hoʻokokoke ʻia o ka hanauna kahiko o ka poʻe ʻoihana home Dongguan. ʻO nā huaʻōlelo koʻikoʻi ʻelua "ʻoihana hoʻomaʻamaʻa" ma Dongguan he manaʻo hiki ʻole ke wehewehe.

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Styledwood Home Deng Xin
Evolution, mai ka mea i malama ole ia
wahi e hoomaka ai

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ʻO Deng Xin, mai Styledwood Home, ua manaʻo ʻia ʻo ia he "Dongguan Drifter" a he "hou" nō hoʻi ma Houjie Town.

Eia naʻe, e like me kāna, ma hope o nā makahiki he nui o ka ʻoihana ʻoihana ma Houjie, ua manaʻo ʻo ia i ke kākoʻo ʻole o ka poʻe ʻoihana kūloko a me nā papa hana hale kaulana. Mahalo i ka mākeke ākea a waiwai nui, ua hoʻokumu ʻo Deng Xin, kahi ʻōpio ʻōpio me ke ʻano o ke aʻo ʻana i ka ʻōlelo Pelekania a me ke kālepa haole, ua hoʻokumu i kāna hōʻailona ponoʻī ʻo "Styledwood Home" ma aneʻi, a ʻo kāna sub-brand "Carbine" i kēia manawa i ka ikaika i luna. ʻano ʻano.

I ka wā o ka pana ʻana, ua hoʻoponopono hou ʻia ʻo "Carbine" ma kahi hale kūʻai alanui ākea ma ka Hale 8 o ka Famous Furniture World Expo Park. Ua ho'āʻo ʻo Deng Xin e hana i hale kūʻai kiʻi brand kahi e hiki ai i kahi hui o nā mea hoʻolālā ke hana, hoʻomaha, a kūʻai aku. I ko mākou kū ʻana i mua o ke kahua kūkulu huʻihuʻi, ua hoʻolauna ʻo ia i kāna hoʻolālā ʻoihana noʻonoʻo ʻoiai e hōʻike ana i nā manaʻo lehulehu. Hoʻokomo ʻia kēia papahana hoʻolimalima koʻikoʻi, pōkole i ka ʻike o Deng Xin i ke ʻano o ka wā e hiki mai ana o nā ʻano ʻoihana piha i ka mākeke lako hale, a ʻoiaʻiʻo, he pāʻani wiwo ʻole.

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I koʻu hālāwai mua ʻana me Deng Xin, ua ʻaʻahu maikaʻi ʻia ʻo ia i kahi ʻaʻahu ʻoi i hui pū ʻia me ka ʻaʻahu ʻeleʻele kuhukukū, me kahi ʻeke ʻeke ʻeke nani i hoʻonani ʻia i kona umauma. ʻO kona lauoho meticulously combed a me ke kiʻi holoʻokoʻa i hoʻopili pono i ke ʻano o ke ʻano "māmā māmā" i kākoʻo ʻia e kāna brand, e hōʻike ana i ka manaʻo hoʻohuli.

Eia nō naʻe, i koʻu kahaha, makemake nui kēia poʻo i hoʻomaʻamaʻa ʻole i ka ʻoihana ʻoihana i ka "noiʻi a me ka hoʻomohala ʻana." I kēia mau lā, ua alakaʻi ʻo ia i kāna hui hoʻolālā a hoʻolimalima i nā ʻenekini hoʻolālā uku nui ʻia mai Italia e hana i ka hale hana R&D, hoʻomaʻemaʻe pono i nā hoʻolālā a hana i nā laʻana, me ka hoʻoikaika ʻana e hōʻoia i ka hiki i kā lākou huahana mua ke kū i nā kūlana honua.

ʻOiai ʻaʻole lōʻihi ka paʻi kiʻi hapalua lā, ua lawa iā mākou ke ʻike iā Deng Xin ma ke ʻano he ʻoihana ʻōpio wiwo ʻole a ʻōlelo ʻole e ʻae i ka hoʻohewa ʻana. ʻOiai ʻo ia i loko o ka ʻoihana branding no kahi kokoke i hoʻokahi mau makahiki, hoʻopuka ʻo ia i ke ʻano o ka hou a me ka ikaika. Ke manaʻoʻiʻo nei kā mākou hui kiʻi ʻo Qing She ʻo ia paha kēia makemake nui a me ka noʻonoʻo hou e alakaʻi iā Styledwood Home i kahi mamao e hiki mai ana.

Qingshe·Ma hope o ka Lens (3)

Qingshe·Ma hope o ka Lens (24)

Haotian Home Li Gaoxiang
E alo i ka loli me ka wiwo ʻole

Qingshe·Ma hope o ka Lens (25)
REC

 

I ko mākou hōʻea ʻana i ke keʻena nui o HT CASA, Haotian Home Furnishing ma Houjie, Dongguan, maikaʻi loa ka ʻāina. Ua ʻā ka lā ma ka pā a ʻike ʻia i ka ipu aniani e hoʻopuka ana i ka wela. Ua kali mua ʻo Li Gaoxiang iā mākou ma ka pākaukau kī.

Ma ke ʻano he mea hoʻokumu maʻalahi a pragmatic, ʻaʻohe pono o nā leʻaleʻa nui a i ʻole nā ​​nīnau prying. Ua hoʻomaka ʻo Li Gaoxiang i kahi "hōʻike pilikino." Me ka ipu kī a me ka moʻolelo, ʻaʻohe manawa, ʻo ka huakaʻi ʻoihana ʻo Haotian Home Furnishing i nā makahiki i hala iho nei i hōʻike ʻia i loko o ko mākou mau manaʻo.

Ma 2018, ua komo ʻo Li Gaoxiang i ka mākeke kūloko me ka Haotian Home Furnishing. I ka hoʻomaka ʻana, "hauʻoli loa" ʻo ia i ka maikaʻi o ka mākeke kūloko. I ka makahiki mua o ke komo ʻana i ka mākeke, ua loaʻa nā huahana Haotian hou i nā miliona o nā yuan ma nā waihona ma hope o hoʻokahi lā o ka hōʻike. I loko o ʻeono mahina, ua hoʻonui ʻo ia mai ʻekolu mau mea kūʻai aku i ʻoi aku ma mua o 80 mau kumu kūʻai kiʻekiʻe kiʻekiʻe. I nā manawa paʻakikī loa, ua piha ka hale hana i nā kauoha a ʻaʻole hiki ke mālama i nā hoʻouna.

Qingshe·Ma hope o ka Lens (26)
REC

Eia naʻe, ʻaʻole i manaʻo ʻia ua hiki koke mai ka haunaele mākeke. I ka hoʻomaka ʻana o ke ahulau, mālama ʻo Haotian Home Furnishings i ka ulu wikiwiki. Eia nō naʻe, i ka hapa mua o 2021, ua hoʻomaka koke ka ʻoihana. I ka hāʻule koke ʻana o nā helu kūʻai mai 8%, 20%, 28%, 35%… Ua hoʻomaha ʻo Li Gaoxiang iā ia iho a hoʻomaka e nānā i nā koi o nā mea kūʻai aku. Ua ʻike hope ʻo ia ma muli o ka nui o nā ʻāpana huahana hoʻokahi a me ka wā kahiko, a ʻaʻole makemake nā mea kūʻai aku kahiko e hoʻonui i ka lumi hōʻikeʻike a i ʻole ke kūʻai ʻana i nā huahana hou i ka māhele like. No laila, ua puka mai kahi hoʻolālā wiwo ʻole i loko o ka noʻonoʻo o Li Gaoxiang: pono ʻo ia e hoʻomohala i ʻelua mau ʻano huahana hou loa, a he kumu maoli.

No laila, ua hoʻoholo ʻo Li Gaoxiang e hoʻokaʻawale i kahi kālā o 20 miliona e hoʻonui i nā huahana hou. No ka makahiki holoʻokoʻa, i mea e hoʻoponopono ai i nā pilikia ʻenehana ʻike ʻole, ua hoʻomanawanui ʻo ia i nā lā paʻakikī me ka hui hoʻolālā a me nā mea hana akamai i ka hale hana. ʻO nā kumukūʻai hana, nā uku hoʻolālā, ke kumu kūʻai o ka ʻoi aku ma mua o 1000 mau laʻana huahana hou, nā huahana hou e pili ana i nā lako paʻa a palupalu… Ua like kēia mau hoʻolilo me ka lua hohonu.

Akā i ka hopena o Malaki 2023, ua hoʻokomo hope ʻo Haotian Home Furnishing me ka haʻaheo i kāna mau ʻāpana huahana kumu ʻelua, me nā manaʻo nui aʻe, e lele hou ana i ka mākeke.

Qingshe·Ma hope o ka Lens (3)

Qingshe·Ma hope o ka Lens (24)

TISSVICA Hu Zhenhai
ʻoihana atypical

Qingshe·Ma hope o ka Lens (29)
REC ●E hoʻomau i ka hoʻomohala ʻana o TISSVICA

 

ʻO Hu Zhenhai kahi mea ʻoihana atypical.

I ka wā e pili ana i ka waiwai o ka brand, manaʻo mākou he nui ka poʻe ma Dongguan i ʻoi aku ma mua o TISSVICA; i ka wā e kūʻai aku ai, ʻaʻole paha lākou i waena o ka luna. Akā, i ka wā e pili ana i ka mea hoʻokele brand hoihoi loa, maopopo iā Hu Zhenhai ka loaʻa ʻana o nā balota aloha mai ka poʻe i loko o ka ʻoihana.

No ka mea, ma ka hale o ka hale kūʻai hae nui ʻo TISSVICA, ʻaʻole nā ​​huahana ka mea mua āu e ʻike ai, akā ua uhi ʻia nā hue waina i uhi ʻia e ka "patina", nā kīʻaha barbecue waho, a me nā sofa waho lōʻihi i mae i ka wā. Ua ʻōlelo hoʻohenehene ʻo Hu Zhenhai ʻo ka papahele o luna o TISSVICA kahi wahi pāʻina i waho, kahi mea kokoke i Dongguan kahi i makemake nui ai nā mea kūʻai haole e hoʻokipa i nā pāʻina ma aneʻi.

E pili ana i ke ʻano o ka nohona ʻokoʻa, manaʻoʻiʻo ʻo Hu Zhenhai ʻo ka hapa nui o nā luna hōʻailona o Dongguan e hele mai ana mai ka ʻoihana hana, nona nā ʻano maʻalahi a haʻahaʻa. Eia nō naʻe, pono e hōʻike nā mea kūʻai honua ʻaʻole wale i nā huahana akā pū kekahi i ke ʻano o ke ola. Me ka ʻike ʻole iā ia iho, paʻakikī ka haʻi ʻana i kahi leka hoʻohuli i nā mea kūʻai aku.

Qingshe·Ma hope o ka Lens (1)
REC ● E mālama pono · TISSVICA Evolution Path

 

 

I ka wā o ka paʻi kiʻiʻoniʻoni, nīnau mākou iā Hu Zhenhai no ke aha ʻo ia i koho ai e komo i kēia ʻoihana, a ʻo kāna pane ʻo "mahalo." I kēlā makahiki, no ka uku ʻana i ka lokomaikaʻi o nā ʻohana mai ka wā i hala, ua hele ʻo Hu Zhenhai, ka mea i puka ma ke ʻano he kumu kula mua, i Dongguan e kōkua i kahi hale hana ʻohana liʻiliʻi. He mau makahiki ma hope mai, me ka uku o hoʻokahi mahina, ua hoʻomaka ʻo ia i kāna ʻoihana ponoʻī. Me ka manaʻo ʻole, i loko o kēia hoʻoikaika ʻana, ua aloha ʻo ia i kēia ʻoihana.

Ma ke alo o ka hale kūʻai, ua hoʻonoho ʻo TISSVICA i nā lako o waho he mau kaukani kālā no nā kamaʻāina kokoke e hoʻohana. Ua ʻōlelo ʻo Hu Zhenhai ʻaʻole makemake ʻo ia e lilo ka brand i mokupuni kaʻawale. I kēlā me kēia manawa e ʻike ai ʻo ia i ka poʻe ʻelemakule a me nā kāne e hoʻomaha a leʻaleʻa iā lākou iho i mua o ka hale kūʻai, hoʻokō ʻo ia iā ia.

Ke kamaʻilio nei mākou e pili ana i ka "atypical entrepreneur" i ka hoʻomaka ʻana, ʻaʻole mākou e pili ana i kona ʻike a me kāna hana ʻana i ke ʻano o ka nohona, akā ʻoi aku ka nui o kāna mau ʻano i kūpono ʻole i ke kiʻi maʻamau o kahi "ʻoihana." Me he mea lā, ke hoʻohālikelike ʻia i ka loaʻa kālā a me ka ulu ʻana, ʻoi aku kona hopohopo e pili ana i nā manaʻo o loko i lawe ʻia e ka ʻike o TISSVICA iā ia. ʻO wai ʻo Hu Zhenhai? Owai ke ala o Hu Zhenhai? Ua lilo kēia mau nīnau noʻonoʻo i kumu nui o ke kamaʻilio ʻana me ia ma Qing She, me ka hāʻawi ʻana iā mākou i kahi hoʻomaha pōkole ma waena o kahi pōʻai ninaninau paʻakikī.

.HOPE.

ʻO ka mea mua, e like me ka ʻōlelo a nā luna hōʻikeʻike lako, ʻaʻole ʻae ʻo Chen Shaosheng i nā nīnauele lehulehu, mālama i ka haʻahaʻa haʻahaʻa, a ʻaʻole i ʻike ʻia ma ka lehulehu; ʻO ka lua, ʻo Michael, ka hope peresidena o Saosen Furniture, i haʻi pololei ma ka ʻaha kūkā ʻana inā ʻaʻole no ka hoʻopau ʻana o Chen Shaosheng i ka ʻenehana "ʻenehana hoʻopili puni honua" me nā kumu kūʻai hiki ʻole ke hoʻomaopopo ʻia he 20 mau makahiki i hala, ʻaʻole lākou e loaʻa i kēlā. he moat brand ikaika.

 

 


Ka manawa hoʻouna: Feb-07-2024