POESY ndi mtundu wapamwamba kwambiri wa mipando yomwe idakhazikitsidwa mu 2013, yomwe ndi bizinesi yakunyumba yophatikiza mapangidwe, kafukufuku ndi chitukuko, kupanga, ndi malonda. Likulu la POESY lili ku Longjiang, Shunde, Guangdong, lomwe limadziwika kuti "tawuni yoyamba yopanga mipando ku China". Ili ndi malo odziyimira pawokha a 6,000 masikweya mita omwe amapereka masitayelo osiyanasiyana monga "minimalism, kuphweka, makonda, ndi magwiridwe antchito". Kampaniyo ili ndi mafakitale opanga asanu omwe ali ndi mizere yotsogola yochokera kunja. Mindandanda iwiri yofotokozedwa ndi malingaliro apangidwe a "Italian minimalism" ndi "Italian luxury luxury" adapangidwira POESY, nthawi zonse amatsatira filosofi ya "kupanga kuchokera kumoyo komanso apamwamba kuposa moyo".
Monga mtundu wapadziko lonse lapansi, POESY yapeza chidziwitso chamsika kupyola zaka khumi pamsika wa katundu wapanyumba ndipo yaphatikiza zothandizira kuchokera kuzinthu zapakhomo zapadziko lonse lapansi, kubweretsa kumvetsetsa kwakukulu kwa kapangidwe ka nyumba ndikutanthauzira nyumba yatsopano yokhala ndi "integral home, whole- kukonza nyumba." Kukula mozungulira zopereka zapakhomo, POESY imapereka mwayi wokhala ndi moyo woyendetsedwa ndi mapangidwe. Mtunduwu wadzipereka kupereka mipando yapamwamba kwambiri kubanja lililonse. Akuyembekeza kugwirira ntchito limodzi ndi aliyense wamakasitomala awo, omwe amagawana chikondi cha moyo, kuti moyo ukhale wabwinoko kudzera mukupanga ndi kupanga zatsopano. Zogulitsa za POESY ndizosiyanasiyana komanso zathunthu, zomwe zimaphatikiza magawo osiyanasiyana omwe msika umafunidwa. Ndilopanga lathunthu komanso lopereka chithandizo chapakhomo chokhazikika chomwe chimaphatikizapo mitundu 16 yayikulu ndi ma SKU 5000+ a matrices. Mtunduwu umaphatikizapo masitayelo amitundu yonse yapanyumba kuchokera padziko lonse lapansi, ndipo wapanga njira yotsatsira yotsekeka yomwe imaphatikizapo mipando yokhazikika, mipando yokhazikika, zida zokhazikika, zofewa, ndi zina zambiri.
Kuphatikiza apo, mtunduwo umagwiritsa ntchito nsanja zatsopano zapa media kuti zikope makasitomala, ndikupanga ma IP angapo a anthu omwe ali ndi otsatira mamiliyoni ambiri pazama TV. POESY yapangitsa kuti zikhale zosavuta kuti makasitomala agule mipando pongoyang'ana nambala ya QR, ndipo yatsegula njira zatsopano zotsatsa, zomwe zimapangitsa kuti anthu apezeke bwino magalimoto komanso kuyendera makasitomala. Chiyambireni kukhazikitsidwa kwake, POESY yakhala ikutsatira njira yake yapadera yopangidwira, kudalira luso lapamwamba, mapangidwe apamwamba, khalidwe labwino kwambiri, ndi ntchito zaukadaulo kuti apeze chidaliro ndi kukhulupirika kwa ogula ambiri. Mapangidwe amtundu uliwonse amapukutidwa mobwerezabwereza, ndikusinthidwa kangapo kusanapangidwe komaliza, ndikugogomezera kufunika kophatikiza kukopa komanso kuchitapo kanthu.
Kuphatikiza apo, mtundu wa POESY walandira ziphaso zovomerezeka zapadziko lonse lapansi pazopanga zake zabwino kwambiri, kukhala chida chachitetezo chapadziko lonse lapansi. Zogulitsa zotsimikizika izi zatsimikizira mwayi wopikisana wa POESY pakupanga zida zoyambirira. Mtunduwu umakhulupirira kwambiri kupanga zinthu zabwino kwambiri ndikutumikira mokhulupirika kasitomala aliyense.